Our Trusted Partners
At The APC Consultant, we believe in fostering genuine collaboration with trusted colleagues.
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Our mission has always been rooted in service, integrity, and transformation — not just for our clients, but for the colleagues and communities we work alongside.
That’s why we’ve created this Partner Page: A space dedicated to spotlighting the remarkable professionals we trust and respect in our field.
Why This Page Exists
This page is more than a directory — it’s a reflection of shared purpose. It’s a way for us to support the meaningful work of our colleagues while inviting them to champion the mission and vision of The APC Consultant in return.
​By highlighting each other’s work, we aim to:
​✓ Foster authentic partnerships built on trust and mutual respect
âś“ Uplift the missions of like-minded professionals
âś“ Expand opportunities for collaborative growth
âś“ Create a network rooted in service, excellence, and impact
Meet the Partners
Phoebe Gutierrez
Founder & Chief Strategy Officer
The Independent Physician Associates Collective
A 12-week live program and community that helps PAs launch their own compliant businesses. We offer live coaching, expert guest speakers, an on-demand eCourse, fillable tools, and a private peer board. It’s built to be practical, supportive, and real-world focused.
Camino Strategy Group
A boutique healthcare consulting firm focused on strategy, compliance, and operations. We work with clinical founders, digital health companies, and care delivery organizations to build smart infrastructure, navigate regulations, and solve messy operational challenges with hands-on execution. From telemedicine platforms, to mobile clinics - we support the end to end needs of any emerging healthcare organization.
Christopher Turitzin
Founder
Single Aim Health
A growth advisor and founder of Single Aim known for bringing rigorous product and marketing discipline to the world of digital health. After years of leadership at Meta and digital health companies, he now advises companies like Bicycle Health, Ours Privacy, and other healthcare leaders on how to architect scalable growth systems tailored to grow their healthcare businesses.
Erich Fogg, PA-C, MMSc
Founder
Pathway to Pass
Erich Fogg, PA-C, MMSc., is a nationally recognized physician assistant with nearly 30 years of experience in clinical practice, leadership, and education. A graduate of Emory University, Erich has served as a PA program director, hospital administrator, lead provider in walk-in care, and member of multiple healthcare boards and executive committees.
He is the founder of Pathway to Pass, a high-impact coaching platform that has helped over 250 PAs pass their PANCE exam after previous or multiple failed attempts—and thousands more find success on high-stakes exams throughout their didactic and clinical training. His work bridges decades of clinical expertise with deep insight into test development, performance psychology, and educational strategy.
Known for his leadership, entrepreneurial spirit, and unwavering belief in his students, Erich’s mission is simple: to help future providers show up powerfully, reclaim their confidence, and pass their high-stakes exams—without test anxiety getting in the way.
Ashlyn Smith, MMS, PA-C, DFAAPA
Founder, Endocrinology and Lifestyle Medicine
Ashlyn Smith is a board-certified Physician Associate and Distinguished Fellow of the American Academy of PAs with specialized expertise in endocrinology, diabetes, and cardio-renal-metabolic conditions. She prioritizes the whole health approach to medical care embodied by the specialty principles of lifestyle medicine. She brings extensive clinical experience and a passion for improving patient outcomes through integrated, patient-centered care. Her work spans clinical practice, telehealth innovation, medical education, and healthcare consulting.
Ashlyn is founder, educator, and clinician at ELM Endocrinology & Lifestyle Medicine, PLLC, a telehealth-based specialty practice focused on expanding access to high-quality, whole-person endocrine care. An entrepreneur and educator, she also co-launched the Independent PA Collective, supporting PAs in launching innovative, independent practices. Ashlyn is Past President of the American Society of Endocrine Physician Assistants, where she advocates for PA leadership and clinical excellence in endocrine care. Engagement, leadership and personal development have been strong focuses throughout her career as evidenced by roles as advisor on the ADA Primary Care Advisory Group, the AAPA CME symposium Chairperson, CaRMA Live faculty, Point of Care Network Center of Excellence Faculty Member, and recipient of the 2024, 2022, and 2019 America’s Top PA Awards.
She also serves as Adjunct Assistant Professor at Midwestern University and lectures regularly on pituitary disorders at Creighton University’s PA Program. In addition to clinical care, she is a frequent speaker at regional and national conferences, translating complex endocrine and PA leadership topics into engaging and practical calls to action.
Kristin Burton, MPAS, PA-C, CAQ-HM, CPAAPA
Founder of Millionaires in MedicineÂ
Pulmonary/Critical Care PA
Kristin Burton, MPAS, PA-C, CAQ-HM, CPAAPA is a practicing PA in pulmonary & critical care medicine. She is the founder of Millionaires in Medicine, a company designed to promote financial literacy to medical professionals. Her own journey from $161,000 in student loan debt to millionaire at 31 is what inspired to help other medical professionals find financial freedom. She has previously been adjunct faculty at Franklin University PA Program, affiliate faculty at Butler University PA Program, and has served on the board of Indiana Academy for Physician Assistants. She is married to her high school sweetheart and is the proud mom of two. When she's not helping medical professionals build wealth, she's traveling with her family and expanding her amateur sommelier knowledge.
Frank Randall, Financial Advisor
Founder of MedPro Financials
Affinity Partner, New York State Society of PAs
Physician Assistant with over 26 years’ experience in Urgent Care/Occupational Medicine. I am also a Certified Professional Coder and Certified Evaluation and Management Coder for the past 11 years. Founder of Coding Excellence, LLC which is a medical coding consulting business and Laymon Medical Expert Consulting which is an expert witness consulting business. I contribute medical coding and documentation articles/coding challenges to Evidence Based Urgent Care Medicine, College of Urgent Care Medicine, and the Journal of Urgent Care Medicine. I present coding and documentation education presentations to state PA conferences and other organizations.
Coding Excellence, LLC
Coding Excellence, LLC is a consulting and education firm dedicated to helping healthcare organizations strengthen their clinical documentation, optimize medical coding accuracy, and support high-quality patient care. Founded and led by an experienced physician assistant and certified professional coder, Coding Excellence partners with health systems, urgent care centers, and clinician teams to improve documentation practices, reduce compliance risk, and align coding with real-world clinical decision making.
Laymon Medical Expert Witness, PLLC
Laymon Medical Expert Consulting is an expert-witness consulting firm that supports both plaintiff and defense attorneys in medical malpractice litigation. The practice provides objective case review, expert opinion, and clear, clinically grounded insight into standards of care, documentation, and clinical decision making. Led by an experienced clinician with deep expertise in urgent care medicine and medical documentation, Laymon Medical Expert Consulting helps legal teams understand the medical facts, evaluate case merit, and present findings with accuracy, clarity, and professionalism.
Brad Laymon
Founder of Coding Excellence, LLC & Laymon Medical Expert Witness, PLLC
Physician Assistant with over 26 years’ experience in Urgent Care/Occupational Medicine. I am also a Certified Professional Coder and Certified Evaluation and Management Coder for the past 11 years. Founder of Coding Excellence, LLC which is a medical coding consulting business and Laymon Medical Expert Consulting which is an expert witness consulting business. I contribute medical coding and documentation articles/coding challenges to Evidence Based Urgent Care Medicine, College of Urgent Care Medicine, and the Journal of Urgent Care Medicine. I present coding and documentation education presentations to state PA conferences and other organizations.
Coding Excellence, LLC
Coding Excellence, LLC is a consulting and education firm dedicated to helping healthcare organizations strengthen their clinical documentation, optimize medical coding accuracy, and support high-quality patient care. Founded and led by an experienced physician assistant and certified professional coder, Coding Excellence partners with health systems, urgent care centers, and clinician teams to improve documentation practices, reduce compliance risk, and align coding with real-world clinical decision making.
Laymon Medical Expert Witness, PLLC
Laymon Medical Expert Consulting is an expert-witness consulting firm that supports both plaintiff and defense attorneys in medical malpractice litigation. The practice provides objective case review, expert opinion, and clear, clinically grounded insight into standards of care, documentation, and clinical decision making. Led by an experienced clinician with deep expertise in urgent care medicine and medical documentation, Laymon Medical Expert Consulting helps legal teams understand the medical facts, evaluate case merit, and present findings with accuracy, clarity, and professionalism.
A Shared Journey
If you're featured here, it's because you’ve shown a deep commitment to service-driven leadership — the same philosophy that guides everything we do. We hope this partnership allows us to champion each other’s ventures, share resources, and move forward — together — toward lasting impact.